Augmented World Expo (archive) » Catchoom

David Marimon

Ori — Wed, 25 Feb 2015 14:57:36 +0000

David Marimon is the fearless leader of Catchoom, a new world order Image Recognition and Augmented Reality technology provider that brings you the tools you need to create digital experiences for the real world. Catchoom is focused on dissolving the barriers between physical objects and the digital world. Less gimmicks, more actionable AR.
David is the former Project Manager of Mobile Augmented Reality and Contextual Services at Telefónica R&D. He has a Ph.D. in Computer Vision and Augmented Reality from EPFL, Switzerland. David has been asked to speak at leading industry events including CES 2014 and has spoken at Augmented Reality Meetups in New York and Barcelona, Mobile World Congress 2011, 2013 and 2014. He’s considered an AR veteran with more than 12 real years under his belt.

Company: Catchoom http://catchoom.com
Related Products:

Catchoom

catchoom — Tue, 14 May 2013 19:15:56 +0000

Nomination for Auggie Award: Best AR SDK

Creator: Catchoom

Organization: Catchoom

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Description:

Supporting over 3 Million active users every month, Catchoom Image Recognition is fast, accurate, easy to use, and resilient. With our SDKs and example open source code or direct Recognition API, Catchoom allows developers, ISVs and integrators to give everyday objects a digital life. Our technology sets a new industry standard for 3D object recognition. Catchoom is not limited to recognition of flat or 2D Objects. Packaged goods, monuments and places can all be queried.

Catchoom’s scalable, cloud-based system is built for a massive database search while maintaining the fastest round-trip object recognition time (0.5 seconds) and lowest false positive rate (under 1%), as benchmarked by Layar. Even in the most difficult illumination conditions, Catchoom delivers. Our solution expands the reach of Augmented Reality because even feature-phones can connect to our cloud-based recogntion, taking AR beyond high-CPU powered devices.

With example client code for iOS, Android and Python (and more up coming), the Catchoom Recognition Service (CRS) allows developers to build a wide range of Image Recognition applications and services. Because we provide the means to integrate any tracking SDK into our solution, everything remains flexible. The CRS Recognition API conforms to REST (Representational state transfer) constraints. The CRS Management API enables bulk image upload and easy administration that provided scalability for developers beyond device limitations.

Where to find it:

http://catchoom.com/product/image-recognition-saas/

Platforms:

Mobile

Additional Screenshots:

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Catchoom

admin — Tue, 26 Mar 2013 23:42:11 +0000

Catchoom is a new world order cloud-based image recognition that brings you the tools you need to create digital experiences for the real world.

Our motto? Less gimmicks, more actionable augmented reality (AR) and dissolve the boundaries between the physical and digital world. Our flagship product CraftAR combines the world’s best image recognition technology with the easiest AR content creation tool. Point a phone at a real world object to make an AR experience pop up or retrieve links, coupons or other related content. No cutting corners, no bugs and a huge database that can be searched in seconds flat. Brands around the world want AR that engages the end user and provides a user experience, building a bridge between the two worlds. That’s where CraftAR comes in.

CraftAR can be used in two ways:

1.Full-fledged Augmented Reality

Use all features to show content overlaid on top of the real world. Examples are 3D objects, animations and interactive buttons.

2.Image Recognition only

Skip the pop-up effect and lead directly to content in full-screen. Examples are coupons, websites or additional information. The team behind Catchoom is pretty amazing. We are a spin off of Telefonica Digital so we were incubated in one of the most innovative companies in the world. We love what we do and we aim to bring you the tools you need to create new digital experiences for your customers in the real world. Catchoom was nominated Gartner Cool Vendor in Digital Marketing as well as Red Herring Top100 Europe and is a former Auggie award winner at AWE. Our customers include Condé Nast Digital, En-Vision America and Almirall.

catchoom.com

Richard Ferraro

admin — Mon, 25 Mar 2013 02:02:49 +0000

Richard Ferraro is Chief Marketing Officer at Catchoom, the leading standard for image recognition worldwide now also offering the easiest-to-use augmented reality toolkit, CraftAR. Richard has many years of experience in mobile app development as well as startup experience in location-based services and social networks.
His career in mobile started at the GSMA where he was Mobile Programs Director. Richard is a keen blogger, holds an MBA from EADA Business School in Barcelona and is a member of the Chief Marketing Officer (CMO) Council
His book, Location-Aware Applications, was published by Manning Publications in July 2011 and was described as “the Rosetta Stone of location-based mobile services”.

Leading Augmented Reality Innovators Confirm Participation in AWE 2013

admin — Wed, 13 Mar 2013 22:30:21 +0000

Thanks to the amazing response for the AWE 2013 call for proposals, we have been able to select – so far – a list of 76 AWEsome innovators in the Augmented World.

Here is the list of companies and organizations confirmed to present at AWE 2013:

(For the latest list of 94 confirmed speakers go here)