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	<title>Augmented World Expo (archive) &#187; Gerben Harmsen</title>
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	<description>The world&#039;s largest augmented reality and wearables show</description>
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		<title>Otolift Stairlift B2B tools</title>
		<link>http://archive.augmentedworldexpo.com/auggie-award/best-ar-ent/otolift-stairlift-b2b-tools/</link>
		<comments>http://archive.augmentedworldexpo.com/auggie-award/best-ar-ent/otolift-stairlift-b2b-tools/#comments</comments>
		<pubDate>Tue, 14 May 2013 21:58:04 +0000</pubDate>
		<dc:creator><![CDATA[Gerben Harmsen]]></dc:creator>
				<category><![CDATA[Best Enterprise Solution]]></category>
		<category><![CDATA[Best Enterprise Solution Finalist]]></category>
		<category><![CDATA[Enterprise Industrial Augmented Reality]]></category>
		<category><![CDATA[Gerben Harmsen]]></category>
		<category><![CDATA[Lex van der Sluijs]]></category>
		<category><![CDATA[Twnkls]]></category>

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		<description><![CDATA[Nomination for Auggie Award: Best AR for Enterprise Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: Otolift is a Dutch company that produces stair lifts which are sold worldwide through a dealer network. The stair lifts are used by elderly and disabled people. Otolifts’ vision is to have all their business processes run on an iPad so that their sales representatives can work as fast and efficient as possible. In addition to the visualization and configuration tool that supports the sales representatives during their sales process, TWNKLS has developed a measurement tool. With the measurement tool, taking the measurement of existing stair lifts becomes a simple task and the 3D reconstruction of it is easily accomplished. Direct feedback about the quality of the measurement taken, and a reduced error margin (1 ‰), results in a reliable and usable measurement. The output of the measurement is a file that shows the reconstructed stairs in a 3D model, which can be used without further adjustment in the stair lift production process by the designers of Otolift. Thanks to this application; less time is needed to take the measurements, whilst the quality of the measurement increases. It now being an automated process, measurements errors no longer occur which results in a higher efficiency. Where to find it: http://www.twnkls.com/portfolio/stairlift-configurator-for-otolift/ Platforms: Mobile Additional Screenshots:]]></description>
				<content:encoded><![CDATA[<h3>Nomination for Auggie Award: Best AR for Enterprise</h3>
<div style="width: 600px; helvetica, arial, sans-serif;line-height: 23px;"><img class="size-large aligncenter wp-image-1004038" alt="twnkls_otolift_AWA_150513" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_otolift_AWA_150513.jpg" width="570" height="433" /></p>
<h3>Creator: TWNKLS</h3>
<h3>Organization: <a href="http://www.twnkls.com" target="_blank">TWNKLS augmented reality</a></h3>
<div style="clear;padding-top: 20px; color: #fff;">=*=*=*=</div>
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<h3>Description:</h3>
<p>Otolift is a Dutch company that produces stair lifts which are sold worldwide through a dealer network. The stair lifts are used by elderly and disabled people. Otolifts’ vision is to have all their business processes run on an iPad so that their sales representatives can work as fast and efficient as possible.<br />
In addition to the visualization and configuration tool that supports the sales representatives during their sales process, TWNKLS has developed a measurement tool. With the measurement tool, taking the measurement of existing stair lifts becomes a simple task and the 3D reconstruction of it is easily accomplished. Direct feedback about the quality of the measurement taken, and a reduced error margin (1 ‰), results in a reliable and usable measurement. The output of the measurement is a file that shows the reconstructed stairs in a 3D model, which can be used without further adjustment in the stair lift production process by the designers of Otolift.<br />
Thanks to this application; less time is needed to take the measurements, whilst the quality of the measurement increases. It now being an automated process, measurements errors no longer occur which results in a higher efficiency.</p>
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<h3>Where to find it:</h3>
<p><a href="http://www.twnkls.com/portfolio/stairlift-configurator-for-otolift/">http://www.twnkls.com/portfolio/stairlift-configurator-for-otolift/</a></p>
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<h3>Platforms:</h3>
<p>Mobile</p>
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<h3>Additional Screenshots:</h3>
<p><img class="size-small alignleft wp-image-1004040" alt="twnkls_otolift_AWA_150513_v3" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_otolift_AWA_150513_v3.jpg" width="898" height="645" /><img class="size-small alignright wp-image-1004039" alt="twnkls_otolift_AWA_150513_v2" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_otolift_AWA_150513_v2.jpg" width="834" height="656" /></p>
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		</item>
		<item>
		<title>OBI 3D Finder</title>
		<link>http://archive.augmentedworldexpo.com/auggie-award/best-ar-campaign/obi-3d-finder/</link>
		<comments>http://archive.augmentedworldexpo.com/auggie-award/best-ar-campaign/obi-3d-finder/#comments</comments>
		<pubDate>Tue, 14 May 2013 20:52:58 +0000</pubDate>
		<dc:creator><![CDATA[Gerben Harmsen]]></dc:creator>
				<category><![CDATA[Best Campaign]]></category>
		<category><![CDATA[Best Campaign Finalist]]></category>
		<category><![CDATA[Augmented Campaign Retail]]></category>
		<category><![CDATA[Gerben Harmsen]]></category>
		<category><![CDATA[Lex van der Sluijs]]></category>
		<category><![CDATA[Twnkls]]></category>
		<category><![CDATA[Unity3D]]></category>
		<category><![CDATA[vuforia]]></category>

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		<description><![CDATA[Nomination for Auggie Award: Best AR Campaign Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: OBI is the largest DIY Company in Germany. To inform her customers, OBI distributes 18 million prints of an advertisement flyer weekly. Once a month, the flyer contains extra information around a specific theme. TWNKLS has developed a mobile phone application for smartphones and tablets, called the OBI 3D Finder, which was released under the slogan: ‘play, collect, and win’. The most important strategic objectives were to amaze customers, generate a certain number of registrations for the OBI-app and to strengthen other online channels. Additionally, OBI wanted to build a reputation of being ‘innovative’. With the OBI 3D augmented reality &#8216;3D gewinnspiel&#8217; and a copy of the OBI brochure, users could play a game and collect 3D items. Finding all the 3D experiences and collecting all the 3D items gave them access to a contest and the opportunity to win a prize. TWNKLS has designed and developed an iOS and Android application which enabled OBI to measure the results of their flyer by producing statistics and reports. Key numbers: Every installed application has been played 3 times. Of all people that downloaded the app, 58% has left their contact details. The average time played with the app was 5 minutes 17 seconds. From the app, many have followed the links to the mobile website of OBI and to their Facebook page. Conclusion: TWKLS has contributed to a successful and innovative campaign for OBI. Where to find it: http://twnkls.com/portfolio/obi3d/ Platforms: Mobile Additional Screenshots:]]></description>
				<content:encoded><![CDATA[<h3>Nomination for Auggie Award: Best AR Campaign</h3>
<div style="width: 600px; helvetica, arial, sans-serif;line-height: 23px;"><img class="size-large aligncenter wp-image-1004010" alt="twnkls_AWE_OBI_campaign-1" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_AWE_OBI_campaign-1.jpg" width="570" height="405" /></p>
<h3>Creator: TWNKLS</h3>
<h3>Organization: <a href="http://www.twnkls.com" target="_blank">TWNKLS augmented reality</a></h3>
<div style="clear;padding-top: 20px; color: #fff;">=*=*=*=</div>
<div class="sc-divider clear"></div>
<h3>Description:</h3>
<p>OBI is the largest DIY Company in Germany. To inform her customers, OBI distributes 18 million prints of an advertisement flyer weekly. Once a month, the flyer contains extra information around a specific theme. TWNKLS has developed a mobile phone application for smartphones and tablets, called the OBI 3D Finder, which was released under the slogan: ‘play, collect, and win’.</p>
<p>The most important strategic objectives were to amaze customers, generate a certain number of registrations for the OBI-app and to strengthen other online channels. Additionally, OBI wanted to build a reputation of being ‘innovative’. With the OBI 3D augmented reality &#8216;3D gewinnspiel&#8217; and a copy of the OBI brochure, users could play a<br />
game and collect 3D items. Finding all the 3D experiences and collecting all the 3D items gave them access to a contest and the opportunity to win a prize.</p>
<p>TWNKLS has designed and developed an iOS and Android application which enabled OBI to measure the results of their flyer by producing statistics and reports.<br />
Key numbers: Every installed application has been played 3 times. Of all people that downloaded the app, 58% has left their contact details. The average time played with the app was 5 minutes 17 seconds. From the app, many have followed the links to the mobile website of OBI and to their Facebook page. Conclusion: TWKLS has contributed to a successful and innovative campaign for OBI.</p>
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<h3>Where to find it:</h3>
<p><a href="http://twnkls.com/portfolio/obi3d/">http://twnkls.com/portfolio/obi3d/</a></p>
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<h3>Platforms:</h3>
<p>Mobile</p>
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<h3>Additional Screenshots:</h3>
<p><img class="size-small alignleft wp-image-1004012" alt="twnkls_AWE_OBI_campaign-3" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_AWE_OBI_campaign-3.jpg" width="854" height="643" /><img class="size-small alignright wp-image-1004011" alt="twnkls_AWE_OBI_campaign-2" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_AWE_OBI_campaign-2.jpg" width="855" height="639" /></p>
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		</item>
		<item>
		<title>Decolabs Interior Decorator</title>
		<link>http://archive.augmentedworldexpo.com/auggie-award/best-ar-etc/decolabs-interior-decorator/</link>
		<comments>http://archive.augmentedworldexpo.com/auggie-award/best-ar-etc/decolabs-interior-decorator/#comments</comments>
		<pubDate>Tue, 14 May 2013 20:50:12 +0000</pubDate>
		<dc:creator><![CDATA[Gerben Harmsen]]></dc:creator>
				<category><![CDATA[Best Mobile/Wearable App]]></category>
		<category><![CDATA[ARtoolkit]]></category>
		<category><![CDATA[Augmented Retail]]></category>
		<category><![CDATA[Business tools]]></category>
		<category><![CDATA[Decolabs Interior Decorator]]></category>
		<category><![CDATA[Gerben Harmsen]]></category>
		<category><![CDATA[Lex van der Sluijs]]></category>
		<category><![CDATA[Twnkls]]></category>
		<category><![CDATA[Unity3D]]></category>

		<guid isPermaLink="false">http://augmentedworldexpo.com/?p=1004015</guid>
		<description><![CDATA[Nomination for Auggie Award: Best Mobile AR App Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: The Decolabs Interior Designer changes the way people buy furniture. Your room will be the showroom, your iPad is the product catalog. With the Decolabs iPad app everyone is an interior designer! Decolabs (www.decolabs.com) is a multi branded iPad application for interior design. It combines an iPad application with a M-commerce back-end with a multi brand product catalog. We use social media and a community feed to let people review and share their designs. User and Usage statistics provide valuable information to participating suppliers. DecoLabs Interior Decorator has been nominated in the Netherlands for the SpinAwards (category Innovation) http://www.spinawards.nl/prijzen/Nominaties and for the Dutch Interactive Awards (category Disruptive) http://www.dutchinteractiveawards.nl/nominees. Where to find it: http://twnkls.com/portfolio/ Platforms: Mobile Additional Screenshots:]]></description>
				<content:encoded><![CDATA[<h3>Nomination for Auggie Award: Best Mobile AR App</h3>
<div style="width: 600px; helvetica, arial, sans-serif;line-height: 23px;"><img class="size-large aligncenter wp-image-1004016" alt="twnkls_Decolabs_screenshot1" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_Decolabs_screenshot1.jpg" width="570" height="427" /></p>
<h3>Creator: TWNKLS</h3>
<h3>Organization: <a href="http://www.twnkls.com" target="_blank">TWNKLS augmented reality</a></h3>
<div style="clear;padding-top: 20px; color: #fff;">=*=*=*=</div>
<div class="sc-divider clear"></div>
<h3>Description:</h3>
<p>The Decolabs Interior Designer changes the way people buy furniture. Your room will be the showroom, your iPad is the product catalog. With the Decolabs iPad app everyone is an interior designer!</p>
<p>Decolabs (www.decolabs.com) is a multi branded iPad application for interior design. It combines an iPad application with a M-commerce back-end with a multi brand product catalog. We use social media and a community feed to let people review and share their designs. User and Usage statistics provide valuable information to participating suppliers.</p>
<p>DecoLabs Interior Decorator has been nominated in the Netherlands for the SpinAwards (category Innovation) http://www.spinawards.nl/prijzen/Nominaties and for the Dutch Interactive Awards (category Disruptive) http://www.dutchinteractiveawards.nl/nominees.</p>
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<h3>Where to find it:</h3>
<p><a href="http://twnkls.com/portfolio/">http://twnkls.com/portfolio/</a></p>
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<h3>Platforms:</h3>
<p>Mobile</p>
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<h3>Additional Screenshots:</h3>
<p><img class="size-small alignleft wp-image-1004018" alt="twnkls_Decolabs_screenshot3" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_Decolabs_screenshot3.jpg" width="855" height="656" /><img class="size-small alignright wp-image-1004017" alt="twnkls_Decolabs_screenshot2" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_Decolabs_screenshot2.jpg" width="904" height="637" /></p>
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		<title>Museum on the Market Square</title>
		<link>http://archive.augmentedworldexpo.com/auggie-award/best-ar-etc/museum-on-the-market-square/</link>
		<comments>http://archive.augmentedworldexpo.com/auggie-award/best-ar-etc/museum-on-the-market-square/#comments</comments>
		<pubDate>Tue, 14 May 2013 15:28:02 +0000</pubDate>
		<dc:creator><![CDATA[Gerben Harmsen]]></dc:creator>
				<category><![CDATA[Best Mobile/Wearable App]]></category>
		<category><![CDATA[Gerben Harmsen]]></category>
		<category><![CDATA[Historical 3D museum]]></category>
		<category><![CDATA[Large Scale Outdoor Augmented Reality]]></category>
		<category><![CDATA[Spijkenisse]]></category>
		<category><![CDATA[Twnkls]]></category>

		<guid isPermaLink="false">http://augmentedworldexpo.com/?p=1003934</guid>
		<description><![CDATA[Nomination for Auggie Award: Best Mobile AR App Creator: TWNKLS augmented reality Organization: TWNKLS augmented reality =*=*=*= Description: We believe that this project is unique in terms of size (surface area) and content (completeness and level of detail applied). AR has been applied on a very large scale but at the same time it is a unique mix of media: an integrated audio tour and 3D experience. Concept: Spijkenisse is a town nearby the city of Rotterdam. Our application is giving its inhabitants the old city centre back, by creating a link between the present and the past. At the central square, visitors can experience a precise reconstruction of 3D buildings that once stood there. And, while exploring these buildings, visitors can listen to stories of the people that once lived in them. The central square has become a virtual museum. In this project, AR has been applied on a large scale. Every visitor of the central square in Spijkenisse can view the historical centre of the town through the AR telescope. The AR telescope is a fixed outdoor installation that contains a camera and a computer. Alternatively, the app can be downloaded (iOS / Android) and used when standing at a ‘point of interest’. Special made tiles with Natural Future Markers indicate these points. Technology: The development of our Outdoor Museum application is based on the Unity 3D engine. For tracking, we are using Vuforia tracking engine supplemented with our in-house developed TileFusion technique. The tiles need to be scanned to determine the user’s location and direction, and the sensors in his smartphone enable the view to be correctly displayed. The application is available for iOS and Android on smartphones and tablets. Where to find it: https://itunes.apple.com/us/app/museum-markt/id633919571?mt=8 Platforms: Mobile Additional Screenshots:]]></description>
				<content:encoded><![CDATA[<h3>Nomination for Auggie Award: Best Mobile AR App</h3>
<div style="width: 600px; helvetica, arial, sans-serif;line-height: 23px;"><img class="size-large aligncenter wp-image-1003935" alt="twnkls_outdoormuseum_1" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_outdoormuseum_1-1024x765.jpg" width="570" height="425" /></p>
<h3>Creator: TWNKLS augmented reality</h3>
<h3>Organization: <a href="http://www.twnkls.com/portfolio/outdoor-augmented-reality-museum-at-the-market/" target="_blank">TWNKLS augmented reality</a></h3>
<div style="clear;padding-top: 20px; color: #fff;">=*=*=*=</div>
<div class="sc-divider clear"></div>
<h3>Description:</h3>
<p>We believe that this project is unique in terms of size (surface area) and content (completeness and level of detail applied). AR has been applied on a very large scale but at the same time it is a unique mix of media: an integrated audio tour and 3D experience.</p>
<p>Concept:<br />
Spijkenisse is a town nearby the city of Rotterdam. Our application is giving its inhabitants the old city centre back, by creating a link between the present and the past. At the central square, visitors can experience a precise reconstruction of 3D buildings that once stood there. And, while exploring these buildings, visitors can listen to stories of the people that once lived in them. The central square has become a virtual museum.<br />
In this project, AR has been applied on a large scale. Every visitor of the central square in Spijkenisse can view the historical centre of the town through the AR telescope. The AR telescope is a fixed outdoor installation that contains a camera and a computer. Alternatively, the app can be downloaded (iOS / Android) and used when standing at a ‘point of interest’. Special made tiles with Natural Future Markers indicate these points.</p>
<p>Technology:<br />
The development of our Outdoor Museum application is based on the Unity 3D engine. For tracking, we are using Vuforia tracking engine supplemented with our in-house developed TileFusion technique. The tiles need to be scanned to determine the user’s location and direction, and the sensors in his smartphone enable the view to be correctly displayed. The application is available for iOS and Android on smartphones and tablets.</p>
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<h3>Where to find it:</h3>
<p>https://itunes.apple.com/us/app/museum-markt/id633919571?mt=8</p>
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<h3>Platforms:</h3>
<p>Mobile</p>
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<h3>Additional Screenshots:</h3>
<p><img class="size-small alignleft wp-image-1003937" alt="twnkls_outdoormuseum_3" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_outdoormuseum_3.jpg" width="1027" height="768" /><img class="size-small alignright wp-image-1003936" alt="twnkls_outdoormuseum_2" src="http://augmentedworldexpo.com/wp-content/uploads/2013/05/twnkls_outdoormuseum_2.jpg" width="1024" height="769" /></p>
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		<title>TWNKLS</title>
		<link>http://archive.augmentedworldexpo.com/organizations/twnkls/</link>
		<comments>http://archive.augmentedworldexpo.com/organizations/twnkls/#comments</comments>
		<pubDate>Mon, 01 Apr 2013 19:42:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[2013 Exhibitor]]></category>
		<category><![CDATA[Organizations]]></category>
		<category><![CDATA[Gerben Harmsen]]></category>
		<category><![CDATA[Major Sponsor Pavilion]]></category>
		<category><![CDATA[Twnkls]]></category>

		<guid isPermaLink="false">http://augmentedworldexpo.com/?p=1001449</guid>
		<description><![CDATA[TWNKLS is a full-service AR bureau that focuses on the creation, development and implementation of mobile AR applications. Our clients are represented in the cultural, retail, edutainment, marketing &#38; branding, construction &#38; industry sectors. http://twnkls.com/]]></description>
				<content:encoded><![CDATA[<p>TWNKLS is a full-service AR bureau that focuses on the creation, development and implementation of mobile AR applications. Our clients are represented in the cultural, retail, edutainment, marketing &amp; branding, construction &amp; industry sectors.</p>
<p><a href="http://twnkls.com/" target="_blank">http://twnkls.com/</a></p>
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