Bruce Sterling Returns to Headline the Second Annual Augmented Reality Event 2011

The prophet is back! “It’s 9 am in the augmented reality industry…it’s your chance to bake a big pie before you start slicing it up…it’s time for you to get dressed…good luck to you, I’ll be watching you” These were Bruce Sterling’s words in the opening keynote of the inaugural Augmented Reality Event 2010 – the largest AR industry event ever. Bruce, which is recognized as one of the fathers of cyberpunk and the prophet of the augmented reality industry, promises to be back this year – stronger and more engaged then ever. This time “I have an agenda” he says. To whet your appetite: here’s last year’s keynote. Still very cool. The Augmented Reality Event: Bruce Sterling’s keynote from Ori Inbar on Vimeo. ARE 2010 was the largest event ever focused on advancing the Augmented Reality industry, with 520 attendees, 90 speakers (Will Wright, Bruce Sterling, Jesse Schell among the keynote speakers), 30 hours of sessions, and one of a kind activities such as the ARt Gala, The Auggies Best AR Demo Award, and AR Startup Launchpad. The event was rated at 4.5 stars (out of 5) by the event attendees. The event included sponsors and speakers from companies like Qualcomm, Adobe, Google, Microsoft, Nokia and backed by the Augmented Reality (AR) Consortium, ISMAR Committee, and 50 other AR companies. Media partners included: TechCrunch, O’Reily, GigaOm, RWW, H+, Engage and the leading blogs covering augmented reality. As the AR industry is about to sky rocket – ARE 2011 is promising to be even bigger and more exciting!...