Renowned game creator of The Sims, SimCity and Spore, widely acknowledged for creating the simulation video game genre, unveiled the highly anticipated SporeTM in September 2008. Fans eagerly embraced the creation tools in Spore and have created over 100 Million pieces of user-created content, as of Summer 2009. Spore has been distinguished with such honors as Popular Science’s “Best of What’s New Award,” Popular Mechanics’s “Breakthrough Award,” PC Magazine’s “Technical Excellence Award,” Time Magazine’s “50 Best Inventions of 2008,” and the Jim Henson Technology Honor. A true gaming industry legend as a result of his pioneering contributions to video games, Wright has been the recipient of several prestigious awards and honors. Rolling Stone named Will Wright “One of the 100 People who are Changing America,” in March 2009, placing him among artists, leaders, scientists, and policymakers who are “fighting every day to show us what is possible.” IN 2008, Will received the first-ever Gamer God Award at the Spike Video Game Awards as a testament to his revolutionary work....