Track: Technology
Date: Wednesday, June 2
Time: 10:00am – 11:30am
Room: 203-204
Speakers include:
Bringing AR to the Masses
Mark Billinghurst, HIT Lab NZ
Enabling Techniques for AR on Mobile Phones
Daniel Wagner, Graz
Lessons learned from developing AR on mobile devices
Michael Gervautz, Qualcomm
The talk will be about application fields of mobile augmented reality focusing on Mobile Games, Advertising and Navigation, three of the main markets for that technology. It will give examples of applications that have been done within these areas and will talk about experiences made while developing and marketing the results.