#AWE2014
Otolift Stairlift B2B tools

Otolift Stairlift B2B tools

Nomination for Auggie Award: Best AR for Enterprise Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: Otolift is a Dutch company that produces stair lifts which are sold worldwide through a dealer network. The stair lifts are used by elderly and disabled people. Otolifts’ vision is to have all their business processes run on an iPad so that their sales representatives can work as fast and efficient as possible. In addition to the visualization and configuration tool that supports the sales representatives during their sales process, TWNKLS has developed a measurement tool. With the measurement tool, taking the measurement of existing stair lifts becomes a simple task and the 3D reconstruction of it is easily accomplished. Direct feedback about the quality of the measurement taken, and a reduced error margin (1 ‰), results in a reliable and usable measurement. The output of the measurement is a file that shows the reconstructed stairs in a 3D model, which can be used without further adjustment in the stair lift production process by the designers of Otolift. Thanks to this application; less time is needed to take the measurements, whilst the quality of the measurement increases. It now being an automated process, measurements errors no longer occur which results in a higher efficiency. Where to find it: http://www.twnkls.com/portfolio/stairlift-configurator-for-otolift/ Platforms: Mobile Additional Screenshots:...

OBI 3D Finder

OBI 3D Finder

Nomination for Auggie Award: Best AR Campaign Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: OBI is the largest DIY Company in Germany. To inform her customers, OBI distributes 18 million prints of an advertisement flyer weekly. Once a month, the flyer contains extra information around a specific theme. TWNKLS has developed a mobile phone application for smartphones and tablets, called the OBI 3D Finder, which was released under the slogan: ‘play, collect, and win’. The most important strategic objectives were to amaze customers, generate a certain number of registrations for the OBI-app and to strengthen other online channels. Additionally, OBI wanted to build a reputation of being ‘innovative’. With the OBI 3D augmented reality ‘3D gewinnspiel’ and a copy of the OBI brochure, users could play a game and collect 3D items. Finding all the 3D experiences and collecting all the 3D items gave them access to a contest and the opportunity to win a prize. TWNKLS has designed and developed an iOS and Android application which enabled OBI to measure the results of their flyer by producing statistics and reports. Key numbers: Every installed application has been played 3 times. Of all people that downloaded the app, 58% has left their contact details. The average time played with the app was 5 minutes 17 seconds. From the app, many have followed the links to the mobile website of OBI and to their Facebook page. Conclusion: TWKLS has contributed to a successful and innovative campaign for OBI. Where to find it: http://twnkls.com/portfolio/obi3d/ Platforms: Mobile Additional Screenshots:...

Decolabs Interior Decorator

Decolabs Interior Decorator

Nomination for Auggie Award: Best Mobile AR App Creator: TWNKLS Organization: TWNKLS augmented reality =*=*=*= Description: The Decolabs Interior Designer changes the way people buy furniture. Your room will be the showroom, your iPad is the product catalog. With the Decolabs iPad app everyone is an interior designer! Decolabs (www.decolabs.com) is a multi branded iPad application for interior design. It combines an iPad application with a M-commerce back-end with a multi brand product catalog. We use social media and a community feed to let people review and share their designs. User and Usage statistics provide valuable information to participating suppliers. DecoLabs Interior Decorator has been nominated in the Netherlands for the SpinAwards (category Innovation) http://www.spinawards.nl/prijzen/Nominaties and for the Dutch Interactive Awards (category Disruptive) http://www.dutchinteractiveawards.nl/nominees. Where to find it: http://twnkls.com/portfolio/ Platforms: Mobile Additional Screenshots:...