Jim Dailey is the founder and Director of Digital Delta Design. He assists his clients in breaking the mental norm, by creating award-winning solutions that emerging technologies provide. With a penchant for asking “What does this button do?”, he has created a culture that focuses on new ways to present contextual information. It’s this capability that has allowed Jim to work hand in hand with marketers to connect the offline with online, providing customers with the necessary context in a fast-paced, growing mobile market. Jim spent ten years in the advertising environment, and has presented at OARN, AWE2013, (where he was a finalist in AWE‘s Auggie Awards), and most recently at insideAR. You can find him on twitter @agentsofdelta.