Nomination for Auggie Award: Best AR Campaign
Creator: AR23D Studio
Organization: Ar23D Studio / Augmented Pixels Co LTD
Description:
Our product demonstrates in a natural way how sales of “offline” products can be increased with a help of AR games.
This project was implemented in cooperation with Paladone – the largest manufacturer of souvenirs in Great Britain. A
Paladone released a special mug with AR marker, while our company provided an application – AR Basketball.
Due to such symbiosis AP Basketball Mug differs favorably from other mugs and provides its user with an additional entertainment feature – the basketball game.
In 2011 Apple included our game AR Basketball in the list “New and noteworthy” in 60 countries!
Where to find it:
http://www.ebay.com/itm/AR-BASKETBALL-APP-MUG-Augmented-Reality-Tea-Coffee-Mug-for-iPhone-5-4-3-iPad-/350786629462?pt=UK_HG_Crockery_RL&hash=item51ac832f56
Platforms:
Mobile