Patricio Barreiro is the co-founder and COO of Innovar Group, a South American IT company based in Argentina with operations in Brazil, which aims to integrate creative solutions for businesses to succeed in the Web 2.0 world. Pioneer in the region, the firm has been integrating Augmented Reality applications that provide a link between reality and virtual contents for smart devices.
Patricio has got a degree in Law at Universidad Del Salvador and another one in Journalism granted by TEA. He has also completed a degree in Institutional Communication at Austral University as well as an MBA at ESEADE.
Patricio is a dynamic professional with highly qualified skills as Communication advisor for the IT market. He has extensive experience in new media, digital content development, community management, corporate image and online market analysis. He has been working for the last 5 years on communication and brand engagement applied to domains such as Augmented Reality and Gamification. He has lectured in forums and conferences in Argentina, Brazil and the USA.

1 Comment

  1. May 20, 2013, 10:17 am   /  Reply

    HI Patricio,
    I was interested to read about your company as we are putting together ‘The Guide to Dynamic Digital Communication’. We are trying to educate people on AR (many of which are in South America). Our function is to provide sales ideas to 3,000 channel partners and educate end users via various means such as shows & exhibitions across the world, daily newspaper etc. http://www.tgddc.com

    Would you like to explain to our channel what your company has to offer and so receive sales leads? Is so register a corporate listing on http://www.ddrmag.com/submit . It is free.

    We are also looking for companies who have a high degree of expertise for our ‘Ask the Experts’ sessions. Please get in touch if you are interested and I will send you details.

Leave a Reply