Artur Grzybowski is Leading Augmented Reality Projects in Jaguar LandRover at the Virtual Innovation Centre. His main role is to develop the strategy and deliver tools to be used in the JLR toolset..

With years of experience in content creation of various configurators and Point of Sales systems in portfolio, where I he had part in 3D modelling, animation, rendering & product correctness Artur is well versed with systems & schematics that corporate environments are driven by and how to reuse that data for Virtual & Augmented Reality.

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