Gina is Project Manager, DHL Trend Research at Deutsche Post DHL. DHL Trend Research is a dedicated unit that focuses on delivering insights and driving innovation projects on social, business and technology trends that will impact the logistics industry. She has been with DHL’s innovation division since 2012 and prior to her current role she worked on a variety of research projects focusing specifically on last-mile delivery in cities and the effects of urbanization.

In her current role, Gina is leading the Augmented Reality initiative at DHL Trend Research. The initiative aims to identify and evaluate potential applications for Augmented Reality across the supply chain. She collaborates closely together with DHL’s largest customers, industry partners and leading research institutes in order to drive such innovation topics within DHL. As a digital native, she also scouts new trends and start-ups and supports the Trend Research partner network. Gina studied at the University of Auckland in New Zealand and holds two bachelor’s degrees in commerce and arts.

Deutsche Post DHL is the world’s leading postal and logistics services group. Its integrated DHL and Deutsche Post brands offer comprehensive services in international express, air and ocean freight, road and rail transportation and contract logistics. The Group generates more than 55 billion euros in revenue with about 480,000 employees in more than 220 countries and territories.

Company: Deutsche Post DHL http://www.dhl.com/trendresearch
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